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BP’s Greenwashing & Greenpeace’s Rebranding

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Last week Andy Stepanian of The Sparrow Project wrote an article for The Huffington Post declaring that, “all of BP’s greenwashing can clean up their spill,” and this week that is becoming evident. The article drew a lot of responses from activists and readers alike, but one was most interesting…

 

Last week we got a tip from a twitter follower, that the re-branding of BP & similar greenwashing campaigns came out of a design studio in the UK called Ogilvy Earth even worse they have issued a sort of greenwashing manifesto, they call their “greenwashing guide; without the greenwashing.” It takes a lot of audacity to keep doing what they were doing without even a hiccup considering the reality of the situation in the gulf of mexico.  Now it would be foolish to somehow blame Ogilvy Earth for BP’s current mess, but they are a symptom in a larger sickness to which all of us that drive, buy plastics, or consume animals, take part in daily. These events will only stop when we drastically shift our worldview from that of a mentality of taking to that of peaceful coexistence. What if each of us upheld a worldview that the earth, it’s elements, and it’s animals existed for their own reasons and not simply for our consumption?

 

 

That said, our prior notions are being challenged all the time now, and not just from activists. Wether it’s figures that show a waning ecological carrying capacity, figures that show that we may have already reached global peak oil, or an exponential increase in species extinction people are being challenged with a reality that we, and the things on this earth are finite and not inexhaustible. Activists are also challenging this notions, and some of them are doing so in very creative ways. In the UK alone there were two brilliant actions last week that creatively shut down business for those responsible for the BP spill, and the destruction of the Alberta tar sands.

 

 

Greenpeace held a contest for the best re-branding of BP’s flower re-brand. This is what the very talented winner came up with, and it was so good that before it ended up on any handbills it had to replace the company flag at BP’s headquarters. This video is brilliant…

 

Envy on the Coast & Cipher Say No to LNG

Ryan Hunter of Envy on the Coast, Danny Bobbis of Cipher & members of the Surfrider Foundation Speak Out Against the Proposed Liquid Natural Gas Island 13 Miles South Of Long Beach

Ryan Hunter of Envy on the Coast Speaks out against the proposed construction, the effects on marine habitats, the toll of fossil fuels on human life & foreign policy & why you should contact Govenor Paterson and tell him to put an end to the proposed LNG island.

Envy on the Coast speaks out out against the proposed LNG island 13 miles south of Long Beach, NY. from Sparrow Media on Vimeo.SIGN THE PETITION! SCROLL DOWN FOR LINKS & RESOURCES ON HOW TO GET INVOLVED.

This plan is bad for the environment, ocean life, and beach goers. It poses a threat to security in the Northeast, and it broadens our dependence on foreign sources of fossil fuels which can only lead to political tensions & potential future conflicts. Together we say NO TO LNG OFF OUR SHORES. There are a few easy ways to take action against this proposed plan to build an artificial island 13 miles south of Long Beach.

1.) SIGN THE PETITION ONLINE AT CARE2 http://www.thepetitionsite.com/petition/689151878 OR AT http://www.cleanoceanaction.org

2.) STAY UP TO DATE ON THE FIGHT TO STOP THE LNG ISLAND BY SIGNING UP ON FACEBOOK CAUSES http://apps.facebook.com/causes/193079

3.) WRITE TO GOVERNOR PATERSON BY MAIL OR EMAIL

Governor David A. Paterson

State Capitol

Albany, NY 12224

http://161.11.121.121/govemail (governor’s email form)

4.) NJ RESIDENTS WRITE TO GOVERNOR CORZINE

Governor Jon Corzine

Office of the Governor

PO Box 001

Trenton, NJ 08625

http://www.state.nj.us/governor/about/contact

5.) VOICE YOUR CONCERNS IN D.C.

Yvette M. Fields, Director

Office of Deepwater Ports and Offshore Activities

1200 New Jersey Avenue, SE, W21-309 (MAR-530)

Washington, DC 20590

To view the docket, go to http://www.regulations.gov/search/Regs/home.html#docketDetail?R=USCG-2007-28535. Please wait as the page loads slowly even though it appears to be done loading.

To submit comments, go to http://www.regulations.gov/search/Regs/home.html#submitComment?R=0900006480946987 and follow the instructions.

6.) SHARE THIS VIDEO WITH OTHERS & TELL OTHERS ABOUT WHAT ENVY ON THE COAST, SPARROW MEDIA, CIPHER, SURFRIDER, & CLEAN OCEAN ACTION ARE TRYING TO DO. PLEASE SHARE THESE LINKS WITH OTHERS

http://www.SparrowMedia.net

http://www.cleanoceanaction.org

http://www.surfrider.org